Are you ready to be unapologetically powerful AND vulnerable?
Meet a leadership coach who embodies this. Always.
One with four legs, no agenda and zero interest in your title.
Horses need both connection and respect.
Connection without respect?
A horse will walk right over you.
Respect without connection?
You'll get compliance — never trust.
Bring both, and a horse gives you everything it has.
So will the people you lead.
The Cowgirl's Compass allows you to finally experience yourself as a leader who embodies both your full competence and your deep caring for those you work with.
Tenderness. Toughness. Truth. Tact.
You Learned To Be Competent
You’re capable. Reliable. High-performing.
You learned how to handle pressure. To stay composed. To be accommodating, driven, productive, dependable.
You learned how to succeed. But along the way, you gave up pieces of yourself. And the higher you climbed, the harder it became to admit that.
Horses already know this. The question is: Do you?
Imagine leading from a place where your opinion of yourself carries more weight than anyone else's.
Where you're not working so hard to prove your value — or manage everyone else's reaction.
Where the part of you that got left behind on the way up finally has room to lead.
That's what becomes possible when all four leadership capacities are working together. Tenderness. Toughness. Truth. Tact.
The Cowgirl’s Compass
Four leadership capacities.
One grounded way forward.
Most women don’t struggle because they lack strength.
They struggle because they’ve had to over-rely on certain leadership capacities while suppressing others.
Some become overly accommodating. Others become hyper-independent. Some avoid conflict. Others armour up and take control.
Different adaptive strategies. Same disconnection.
The Cowgirl’s Compass is a relational leadership framework built around four core capacities:
- Tenderness
- Toughness
- Truth
- Tact
When these capacities are out of balance, leadership can begin to feel exhausting, performative or disconnected.
When they work together, women lead with greater clarity, confidence, self-trust and authenticity.
Want to know which capacities you've been overusing — and which ones you've left behind?
The Cowgirl Compass Leadership Quiz takes about five minutes and reveals where you’re giving away the reins — in your leadership, your relationships, and your sense of self. You’ll gain honest insight into:
- your adaptive strategies,
- your leadership tendencies under stress,
- where you may be giving away the reins,
- and what greater balance could look like for you.
No performance. No pretending.
Just honest insight into how you lead — and what it’s costing you.
What women experience at the ranch.
I came expecting a peaceful weekend. What I experienced was something far deeper.
I felt completely safe to show up as my authentic self, something I didn’t realize I was missing. The work with the horses helped me reconnect with how I truly feel without judgment.
I left with a sense of peace, clarity, and direction that is already shaping both my personal and professional life.
Jocelyn was able to create and guide me through a day that allowed reflection, insight, being courageous, and allowing myself to be vulnerable.
I enjoyed the time with the horses, and Jocelyn’s guidance in seeing a bigger point of view in how I can show up in the world. It’s been a remarkable experience.
I can’t recommend Jocelyn’s event enough.
If you get the opportunity, sign up and do it.
‘Cause it’s amazing and I think everyone has taken away something different, a little piece of their own and sharing that has been really been quite magical.
Work With Me
Free offers
My Story
Leadership is never about the title
For most of my early adult life, I led like a driver.
Things got done. Decisions were made. I moved people and projects forward with a kind of certainty that worked. After a decade in leadership roles in the oil and gas industry, no one seriously objected to my style.
Then I stood in a round pen with a lovely little mare named Lila, recently imported from California. We were figuring each other out.
In the middle of the pen was a large, low wooden block. My job seemed simple: get Lila to step up onto it, following me where she wouldn't choose to go on her own.
Lila wasn't so clear on the concept. She danced from side to side rather than stepping forward and up.
Interpreting this as a refusal to cooperate, I tried harder. I pushed. I insisted. I explained my expectations very clearly.
Which works about as well with a horse as it does with a teenager.
Lila planted her feet, reared up, and spun away — pulling the rope right through my hands. Her very effective way of declaring that I was doing leadership all wrong.
I brought everything I knew into that pen. The clarity. The decisiveness. The forward momentum. And she was completely unimpressed.
She was waiting for something I didn't even know I'd left behind. Presence. Softness. The willingness to connect before I directed.
It took a horse to show me that I'd been leading with half of myself. That the tenderness I was capable of — the part that could slow down, listen deeply, and meet someone where they actually were — I'd left at the gate.
That was the beginning of what I now call Fiercely Humane leadership. Not soft. Not hard. Not a careful balance between the two.
Both. Fully. At the same time.
This program was created because I've seen too many capable women doing exactly what I was doing — succeeding by every external measure, and privately wondering why it still doesn't feel quite like them. Women who have more to give than the version of themselves they've been presenting.
If you've ever tried to lead people, raise kids, run a business, or simply get through a difficult conversation — you probably know exactly what I mean.
The horses know it before we do.
The horses are willing to travel that trail with you. I'd be honoured to assist.
— Jocelyn
Real leadership begins with the capacity to know yourself clearly enough to trust yourself.
That’s the work I now help women do.
The Ranch Changes Something Words Can't.
Reading the framework is one thing. Standing in a pasture with a thousand-pound animal who has no interest in your credentials — that's something else entirely.
The Crossroads Retreat is a one-day, horse-guided leadership experience for women ready to stop performing and start leading.
Limited to 12 participants. Next date: June 27, 2026 — Blackie, AB. Just 45 minutes south of Calgary, one hour from the airport.
On the ranch, power is different
Out here, power isn’t something you prove.
It’s something you feel—and others respond to.
Horses don't respond to titles, performance or perfection.
They respond to presence. To clarity. To truth.
They don’t buy the performance.
And they don’t judge you for dropping it.
There’s nothing to prove.
And nowhere to hide.
You get honest feedback. Instantly.
Without politics. Without pressure.
This is where you stop adjusting…
and start leading.
And that doesn’t stay in the pasture.
You take it with you.
Back into the meetings.
The conversations.
The moments that used to throw you off.
But now you’re clearer.
More grounded.
More present.
And people respond to that.
That’s what changes.
Immersive Experiences
Women come to the ranch having read the framework, having named their pattern, having had good conversations in the Wisdom Circle.
And then they stand in a pasture with a thousand-pound animal who has absolutely no interest in their credentials — and something shifts that no amount of conversation could have moved.
The work we do there happens in the body. In the moment. In relationship with animals who reflect back exactly how you're showing up — without the politeness, without the management, without the performance.
That's where the compass becomes lived experience instead of just a framework.
The Reins Are In Your Hands
The first step is five minutes and a few honest questions.
No performance. No pretending.
Just the truth about how you lead — and what it's costing you.
